Lansbury is an estate of managed, serviced offices and industrial spaces on the outskirts of Woking, Surrey. It comprises a dozen separate buildings housing 40 separate businesses – and happens to be where our Woking office is based!
They had an existing website which required updating and were looking for something capable of competing with other serviced office sites in the area. The website was to be much larger than the previous one with the ability to promote their available spaces in an attractive, modern layout. Additional News and Resident Company Directory Listing sections were also required.
b:web was tasked with developing a completely new concept for the website which would help Lansbury stand out and compete in an increasingly crowded marketplace.
We researched the serviced office market and local competitors and determined that the site would need to have a strong video and image theme in combination with icons to convey all the necessary information and facilities.
After discussions, it was decided that a b:Modular website was the best route, as it offers all of these features and more at a cost suitable for the available budget. b:Modular is a collection of web design modules that can be mixed and matched and easily combined to create all of the web pages required for a website. Lansbury’s b:Modular web design was completely bespoke to them and not just in terms of the branding and colours – it includes many of the features of our bespoke web design builds, including layouts and design concepts unique to them.
The green from Lansbury’s logo was chosen to stand out from the other, typically blue, competitor websites and to give it a fresh and welcoming feel.
The final website is already proving effective in generating interest and new business.
The WordPress-based b:Modular content management system has been developed by b:web to be as easy as possible to use as well as incredibly flexible, and this was backed up by a full training session, a video of the session to refer back to, and plenty of support both before and after go-live.
Combined with the client’s drone videography and on-site photography, the result is a beautiful website that is flexible enough to grow with the company over the next few years.